ADIDAS

DUALITY: Good vs evil, two sides of the same coin, this is what this brand spot for Adidas was all about. For out component, we were tasked with creating dynamic tattoo style elements that exemplified each side of this duality. (turns out the evil was far easier to illustrate)

In addition to hand drawing and animating each element, we were required to 3d track composite each animation into pre-existing footage for the spot to be complete

Client: ADIDAS

VFX direction - LORM

Director - Saif Azmi

3d motion tracking support - Dave Paterson

colourist - Stuart McLeod

Illustration - Lee James Ormerod

Animation: Coup d'état